Valeria Carrasquillo brings rich experience in project management and marketing to her role. She has a strong command of digital marketing strategies and tactics, with proficiency in web development and multiple project management and collaboration platforms. This enables her to manage the complexities of Boyden’s local and firm-wide digital initiatives and ensure efficient planning and execution.
Professional Focus
Nearly 10 years’ experience in project and program management, marketing, and event management
Highly skilled in digital marketing including strategic direction, web design and development, user experience (UX), content marketing, and search engine optimization (SEO)
Expertise in multilingual communication, team management and leadership, data analysis, risk management, cost control, budget management, change management, and Agile methodology
Proficient in AutoCAD, SketchUp, Adobe Creative Suite, MS Office, Asana, Salsa Labs (CRM), Zapier, Trello, Smartsheet, Jira, Confluence, Google Workspace, and WordPress
Bilingual English and Spanish
Business Expertise
Director of Communications & Marketing at So What Else, a non-profit serving the Baltimore-Washington metro region; led content development and management across all communication channels and collaborated with executive team on critical initiatives
Project Manager at Timeless Moments, a corporate events firm; developed a new strategic approach to digital marketing for an international media client
Program Specialist at Warnock Foundation, Baltimore
Earlier roles in research, development, program management and marketing
Education & Certifications
Master’s degree in social design from Maryland Institute College of Art
Bachelor’s degree (BFA) in architectural design from Maryland Institute College of Art
Front-End Development Certification from Meta
Project Management Professional Certification from Grow with Google
Affiliations & Awards
Frank Newman Civic Fellow
Robert W. Deutsch Foundation Grant Recipient
T. Rowe Price Foundation Grant Recipient
France-Merrick Foundation Community Arts Fellow
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