Taking the pulse on current regional trends in the consumer goods sector, we explore evolving consumer behaviours, new products and innovations, and shifts across distribution.
In this edition, we examine consumer goods trends in China.
- Pre-made meals on the rise - Low-alcohol drinks in demand - Love for lux in hair care products - Meal replacements in pursuit of health - Water jug demand continues to grow
- New forms of brain supplements - Probiotics+ is all the rage - New focus on microbial fermented and cell-cultured milk
- Use of digital intelligent platforms for D2C model - Use of grid-based operation system to sell in the O2O channel
In a competitive, customer-centric world, the evolution of sales and marketing roles has reshaped the C-suite. From CMOs to Chief Growth Officers, organizations grapple with finding the right title—and leader—to drive strategic growth. We explore insights from four industry leaders to answer: which is the right fit for your organization?
Leadership will make or break the transformation to the AI Economy. Success often pivots on whether an organization’s leadership fully demonstrates their willingness and commitment to change. Clearly, for the transformation to deliver on the desired unprecedented productivity gains of AI, the C-Suite needs to be ready and willing to undertake the organizational “surgery” required. There are no quick fixes. Transform or die!
Boyden Ireland welcomed rugby legend Ronan O’Gara to a Boyden Assembly event in Dublin, headlining a masterclass in leadership with the theme “thriving through transition.”