Parmjit Bains co-founded Westberry Farms in 1997 and grew the enterprise into a leading blueberry operation, widely recognized for its exceptional products and sustainable practices. His passion for farming, openness to innovation, strong community spirit, and knack for collaboration have enabled him to advance BC’s agri-food industry and help farmers develop resilience during a global pandemic and extreme climate-related weather events. Active in the non-profit sector, he has established educational links between Canada and India, as well as economic opportunities. His extensive record of involvement with UBC includes currently chairing the advisory board for the Faculty of Land and Food Systems.